Updated: Apr 13
Google Search Console.
Bing Webmaster Tools.
Integration, Setup & Optimization:
Install & Config, an SEO plugin (WP.)
Optimize SEO settings on website.
Add Google tags G4 or global site tag, other goal/conversion tag/s and Bing Webmaster & Clarity code to website.
Generate & Submit sitemaps, Google & Bing.
Create a Robots.txt file.
Ensure Google is integrated with your website. (Tip for WP: Google Site Kit, is an excellent app to achieve optimal integration with Google.)
Gain insights into keyword costs and search volume.
Plan Keyword groups.
See where you rank for specific keywords in your local area.
Ensuring website is mobile friendly.
Verify and check your website loading speed for desktop and mobile.
Make sure that HTTPS is being used, as opposed to 'HTTP'
Find and Fix page crawling errors.
Identify and fix any broken links.
Check canonical tags
On-Page & Content
Fix duplicate or missing title tags
Find and Fix duplicate or missing meta descriptions.
Find and Fix H1 tags
Optimize Images for SEO
Update outdated content.
Improve user experience.
Post weekly/multiple posting on Google Business
Optimize Google Business.
Sync Google Business with Bing Places for Business. (If new, import Google Business to Bing Places)
Build High Authority links
Build High DA posts w/links to the url
Remove harmful duplicate listings.
Resolve any and all NAP errors.
Build your business reputation, by farming reviews.